Google Ads

When I compare with entrepreneurs interested in investing in online advertising, I often notice that there is still a lot of confusion about how Google Adwords works and what the marketing opportunities are available to companies. Does Google Adwords really work? The answer is certainly yes, if you are able to use it! Let’s see…

When we talk about the direct traffic in Google Analytics, two fundamental root errors often emerge, among non-professionals but not only, on what the meaning of this item is. The first is that direct traffic is almost exclusively attributable to users who have written extensively on the URL of your site in their browser (or…